A Great Website Is One Thing, But Are You Marketing It Right?

A Great Website Is One Thing, But Are You Marketing It Right?

Some business ventures go on to develop into huge corporations, while others remain on a smaller scale. Unfortunately, most businesses will fail. The majority of new businesses fail in the first year of start up. The failure rate is even higher among online businesses. Continue reading

Great Home Business Advice For Busy Lifestyles

Great Home Business Advice For Busy Lifestyles

With the right knowledge, starting your home business is a possibility. There are many tips in this article to help you start your home business.

home businessIf you’re depending on your home business for most of your income, you need to create a backup plan just in case. You need to have plans for every disaster which might befall you, such as your website going down or missing a shipment of product. When you plan for emergencies, you’ll be more likely to have the income you need during the rough times.

Develop a regular schedule of time to devote to your work at home that is separate from your personal time. Pick a time of day when after which you’ll no longer accept a business call. Make room for friends, family and for your own personal time.

Your website should be updated when your stock of a particular product runs out. It is a sure-fire way to upset your customers when they find out their products had to be placed on back order, and will not be ready for immediate delivery. Let your customers know beforehand if a product is on back order, that way they can pick out a different product.

When working from home, you should attempt to be your professional best. You can get a lot of pleasure from running a home business, but you should not put it before yourself or your self-esteem can suffer. Take a shower each morning, limit snacks, and take time to get regular exercise. Apply this advice to improve your image and your self image.

An office is an important component of any home business. It does not necessarily have to be a large office, but it should be neat and organized well. Make your working area inviting so that you can feel inspired, productive, efficient and calm there. Size doesn’t matter as much as what you do with it.

home businessOffer incentives for customers that refer their friends. Recommendations from existing customers mean more to potential customers than any other form of advertising. And when you reward your customers, you are helping to make them more loyal as well.

Write a short description of your business, focusing on your values and goals. This allows you to provide an explanation about your business and where you intend for it to go. This succinct statement should describe precisely what makes your business model unique, and what you hope to achieve.

Develop a mailing list for your home business. Try to communicate only important issues as you do not want to spam your customers. Many businesses send out product and sales announcements to their mailing list. Others use mailing lists to inform customers, along with sending an ad. Put a sign-up form on the front page of your site so people can join.

If you desire to make lots of cash as a home based business owner, it’s vital that you know when to take chances. No matter how successful a business, it’s important to keep it fresh and up to date. This will entice new people as well as keep your current customers coming back. You don’t know how good something else potentially is if you do the same thing every day.

Choose the business that you think has the best chance of profitability. See how saturated the market is for your products. You may not want to enter a market that has too much competition. Do your research and find out which business is the best for you financially.

Is there a particular need that needs filling in your life? This could be the product you should chose for selling or providing in your home business. People are interested in purchasing items that successfully resolve an issue that they face on a daily basis. If you develop a solution to a common problem you face, your product is sure to be a success.

In home business, your website needs to maintain a professional appearance. If you have site that is not professional you will turn your would be customers away. Take some time to study how other home businesses set up their web pages to give you some ideas.

Contact owners of other home businesses and offer ad space on your website, in return for placing your ads on their sites. Your website will get more visitors and that will help your search engine rankings. It’s important that your business has proper advertising so potential customers have an idea of what they’re clicking on.

home businessGive people plenty of ways to reach you, including by phone, email or traditional snail mail. Track customer inquiries, especially whether a customer bought a product after submitting a question. If they did buy a product after asking a question, maybe your answer is what caused them to pull the trigger.

There are a lot of people that want to launch a business from their homes. However, getting a home business started is hard if you don’t know what you are doing.

 

Part V – Stuart Ross: What are the best affiliate programs?

Part IV Video Series by Stuart Ross Co-Founder and CEO. How to find the best affiliate programs …  What are they?  How do I find them?

Part IV: Best Items to Promote.
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A Stuart Ross video

After the video: See more of Stuart’s message here.

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Part III – Stuart Ross – What do the New Rich Know?

Stuart Ross Part III:   “What the New Rich know that others (you) don’t!”

People do not want to be sold, they want to find information and make their own decisions.

Part III: What the New Rich Know.
A Stuart Ross video

 

After the video: See more of Stuart’s message here.

 

 

Your Guide To Mobile Marketing Success In This Era

Your Guide To Mobile Marketing Success In This Era

Mobile marketing is one of the newest types of marketing, yet it actually incorporates elements of some of the oldest and well proven methods. Many of the same rules that apply to other kinds of marketing will apply to mobile marketing too. However, there are some noteworthy differences. This article presents some solid advice on getting the best from this brilliant advertising medium.

You should make sure QR codes are on your printed ads to attract tech-savvy users. QR codes are a good way to get people that have smart phones to visit your site. QR codes should be printed on all catalogs, business cards, posters, and other marketing materials. When a customer has a genuine interest in your service or product, it is possible for him or her to get more information right away when a QR code is in place.

A well composed mission statement can help you to stay on course with your mobile marketing campaign. This will make it easier to stay focused.

By closely monitoring your competitors, you can become more informed about the business environment. Find a way to differentiate yourself from you competitors.

One of the most effective methods of increasing your profits is to use mobile marketing. Tons of people now use their phones for checking email, communicating, and even downloading applications and updating social network profiles. Use social networking sites to boost your mobile marketing. Marketing is about bringing what you have to offer to a place where customers can see it.

Once you have succeeded with a mobile marketing campaign, then you can begin experimenting with new strategies. In this context, you want to measure success by the longevity of your campaign and not necessarily the sales numbers. When you design a new mobile campaign, make it suitable for long-term operation from the ground up.

If you are attempting to physically speak to people through a phone call, or even text them, remember that the key term here is “people.” Adapt your mobile marketing calls to the circumstances of the person you are calling.

You may not be aware of this, but apps are not hard to make for yourself. These can then be offered free to your clients. You can market a special app for your business to boost mobile marketing efforts. There are a ton of things you can put in your app.

Just because a person is using their cellphone to access the Internet, it does not mean they understand what the text abbreviations mean. If your customers are unable to make sense of your promotional text message, they will simply disregard it, which equates to lost sales opportunities.

Giving your mobile marketing ad viewers an opportunity to provide feedback can help you see how your campaign is doing, and help you build customer relationships. Continue to solicit customer feedback from those who seem willing to give it.

Implement an A/B testing routine to find the most user friendly mobile page. To get a feel on what works and what does not for your visitors, mobile environment testing should be considered as important as traditional web page testing. Develop at the same time, two platforms for your mobile page (A/B), and see what platform is most effective with your consumers. Choose the better performing option from the two of them.

If you decide to incorporate SMS messaging as part of your mobile marketing campaign, you should clearly state how frequently messages will be sent when customers opt-in, and have an easy way to opt-out. If SMS messages are done improperly it can harm your business because of the close tie-in with the notification system of the mobile device. It can feel like it’s invading peoples’ privacy. This is why it is so important to only target your SMS campaign to customers who have agreed to receive messages. You should also stick to a limited number of messages per month. By keeping your promises, you will help to build trust with your customers.

Use mobile-friendly maps and driving directions on your site. A lot of people use mobile websites to help them to get to different locations. Allow them to contact you easily. Verify that your map displays correctly and is usable on mobile devices. Build in a link that takes the visitor to Google maps for exact directions.

It is important to do research about your potential audience. Base your strategies on facts and observations. Do not invest in a campaign that does not correspond to your audience. Are they using cellphones more than computer? What kind of smartphone do they use? Your audience is sure to respond to a plan that was clearly designed for them.

Mobile marketing can be an incredible asset for your business; however, an overeager approach can turn customers away. If you are relatively inexperienced with mobile marketing, use these guidelines methodically to produce the desired results. Your efforts will result in new customers and increased business.

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Solid Advice For Successful Network Marketing Programs

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Solid Advice For Successful Network Marketing Programs

For many individuals, network marketing is seen as a wonderful new opportunity. But for others, it is their full time job; it’s how they survive. If you are willing to dedicate yourself and remain focused, it is possible to bring in a steady income.

When planning a campaign using network marketing, figure how much will be paid to your partners, as well as yourself in the overall package. You can only make an informed decision about whether or not a particular program is worth your time when you have a really clear picture of how it compensates its marketers.

Make specific short-term goals to achieve long-term success. Your business plan may look to the next half decade, but you should also build smaller, 1-2 month business cycles. This will aid you in finding the right marketing techniques to keep you on track toward reaching larger goals.

It is crucial that you create a monthly budget you can commit to. A budget is very important when developing a network marketing campaign. Understand that being too stingy with your budget initially will hinder the progress of your business.

Think outside the box when you are creating content for your media. Leave no stone unturned!

Treat your network marketing as a business at all times. If you don’t put everything you’ve got into it, you won’t see the benefits, either. To be successful at network marketing, you have to be willing to invest a lot of time and effort into your venture. Promise yourself that you will work hard every single day, and then you will be on the way to finding success as a network marketer.

Participating in network marketing means, you focus on your customers. If the customer is not satisfied, you’re out of business. You should aim to listen around 80% of the time and talk for the remaining 20%.

Neural-linguistic programming is a great tool for network marketers. Alternatively, when you are trying to close a sale with a client, include various “you” statements. ”

Network marketing should be treated like a business. The chief reason for failure among many people is the lack of seriousness in their approach. Network marketing requires a ton of work and you could do it full-time if you put that much work into it. Learn all you can prior to getting started and, if necessary, get the training you need.

Always use your time wisely. While working on the internet it is very easy to become side-tracked. Develop and fine-tune a schedule that will keep you attentive to your work.

A great tip for successful network marketing is to join online forums and participate. These connections can lead to a strong network of marketing partners, and allow you to get free advice. Use your favorite search engine to identify a forum you like. Bookmark it and visit it daily when you have spare moments so you can pick up advice from industry colleagues.

A good way to improve your network marketing success is to get advice from forums and other sources that provide knowledge. You will find lots of knowledgeable people in online forums including newbies and experts; everyone has something great to offer. Forums are great places to make a business connection, so always have a major online presence.

Many successful network marketers are eager to talk about the mistakes they’ve made and the strategies that have worked for them; keep an ear open for this experienced advice. The best method of doing this in today’s age is through podcasts. Try listening to a few different ones to see if you find anything interesting.

If you truly want to be a successful network marketer, you really must want to help others succeed, as well. Once you are in the mindset where helping people is a priority, your efforts will be reflected in your profits.

Try out the products to get a good feel for the features and benefits. It is unwise to support a product that you, yourself, do not use. This will help you to build credibility, as your clients will see that you enjoy what you are selling. By utilizing the product for yourself, you will also gain invaluable knowledge regarding its strengths and weaknesses.

Few things will benefit your network marketing efforts more than a genuine commitment to succeed. This business is real, and you need to take it seriously, the same way you would if you worked for someone else. Unless you regard your business with seriousness, it will never succeed.

By making use of different approaches, you will be able to market yourself and your products with ease. There are always going to be people coming on the Internet to sell their new product or idea. It is those who follow simple tips like these that will survive and grow into a profitable empire!

Anyone Can Market Their Products Through Video Marketing

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 Anyone Can Market Their Products Through Video Marketing

It’s imperative to know how video marketing works if you want your business to take flight online. These online videos are a great resource for expanding your company’s reach. If you aren’t sure how to properly use videos in your campaign, read the below article.

People online today have short attention spans. You have to catch their attention within 10 seconds. Start off with a unique or interesting point to grab their attention.

Remember that making a video is just a part of the job. Additionally, you must do a great deal of promoting. If you market your videos well enough, you can get a 900% increase in your subscriber base in a relatively short time. You might have made the greatest video in the world, but people need to know where to find it.

Work with several team members when developing ideas for your video marketing campaigns. Don’t overlook the skills of your friends and family in your search. Put their names in the credits at the end of the video.

You do not necessarily need strong production values in order to have an effective video. You do not need professional equipment; just make sure you keep focused and balanced when shooting. It’s not even necessary to use fancy scripting, or to feel like you are in the know with what you’re doing. Speak directly to the camera and be yourself. In fact, you might not even need to do this. Just do a screen capture and try doing a slide show of your main points.

Of all web searches, directions on how you do something rank highest. Creating a “how-to” video will help increase exposure to your business by driving new traffic in your direction. Once they see you’re an expert, they’ll want to see what else you have to offer.

Keep your messages clear in your videos. It is easy to veer off topic when you have not prepared properly. Utilize an outline to help you prepare for shooting the video. Don’t stray away from your message in order to ensure a successful video marketing campaign.

If you’re trying to sell a service or a product with your videos, then don’t forget to include a link that leads them somewhere that they can purchase it. The link ought to be embedded in the video itself. When you do this, the link will follow the video regardless of where it is embedded or shared.

Bring a camera with you when you attend events such as trade shows, festivals or conventions. You might get your chance to interview influential people within your business niche. Also, if you happen to be giving a speech, bring along a friend or family member to tape it for you.

Always make sure you’re keeping good track of your statistics. You can see how many times people watched the video and where people watch it from. You can use this information to your advantage to promote your business to new outlets.

If there are a lot of questions that are commonly asked by your customers, make a video that answers them. An FAQs page on your website is a smart move, but making a video is an even smarter one. They will have more than one option for the way they find information.

If you aren’t great with video, get others to do them for you. Ask your viewers to create a video and have everyone vote on it, giving the winner a great prize, along with getting their video shown. The winners could also receive credit and be featured on your business home page.

Keep an eye on your videos to see if they are connecting with people. Sure, you’re able to watch the video yourself and see if people are going to respond well to it. The best way to see what works, however, is to look at the statistics. Look at things like how many people have watched your video, how much of the video they watched and more.

When posting marketing videos on YouTube, be sure to moderate comments. This will allow you to weed out the negative comments, which others can read and judge your business upon. If things get too out of hand, you should just disable comments altogether.

Keep videos informative and short. Online viewers are often somewhat impatient. Target videos that are less than five minutes to avoid dropping viewers during the video. Nothing can shake customers’ attention and make them forget the good things like a distraction, glitch or dull moment.

Now that you have read this piece, you can see the impact that video marketing can have on your business. Video marketing will allow you to reach out to a wide audience and even sell your products abroad. Just take what you learned from the above article and use it to create a solid video marketing plan.

Online Marketing made easy through the Digital Lifestyle

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Online Marketing made easy through the Digital Lifestyle

No the boat is NOT mine.  But, I am in Baltimore MD working while on a family trip.  How did this come to pass?? Careful research and some time learning to use some solid tools.  And, it is a bonus that I am figuring out how to do even more with my tablet so that I am not tied to internet cafes or wifi spots.

I was fascinated by the concept of working online for a living.  I tried some consumption type product programs [vitamins, shakes, cleaning products etc.]  But that was hard work – “talking to friends and family” Then I found I was a member of the NFL club!  [No Friends Left Club]  There had to be a better way that I hoped would use more online marketing techniques.

I looked for training to learn online marketing without “bugging friends and family”.  I found several, but each focused on one small part of marketing.  Solo Ads or pay per click or article marketing or social media marketing or video marketing were some of the single approach trainings that I found.

I wanted a good curriculum that was the “liberal arts” type degree of online marketing.  I found that with CCP which merged with a company in the UK and is now called Six Figure Marketing [SFM].  This is a complete in one package all facets of internet marketing curriculum. [Sort of step by step- easy to follow  degree in online marketing]

Video of Dr Jill’s latest work site:    Dr Jill’s mobile office at Ft Niagara  

Interested in learning more about online marketing and becoming a digital entrepreneur??

Want to learn how to marketing anything online?

You can have a free video series by the two CEO’s of the company explaining what a digital lifestyle is and how to become a digital entrepreneur, just like Dr Jill and soooo many others.

Digital Experts Academy free informational bootcamp will show you how.

 

Keys To A Successful Affiliate Marketing Campaign!

Keys To A Successful Affiliate Marketing Campaign!

You need to know the ins and outs and how you can go for the gold in affiliate marketing. Learn all that you can to earn those major profits. Here are some great tips to start your plan.

To improve your affiliate marketing advertising, use a variety of programs that reach out to the same target audience. By using multiple links, you give customers more opportunities to find links that relate to their interests.

You are going to want to make sure that you choose an affiliate that provides a diverse amount of payment options. Some companies require you to meet a threshold before they send you a check, but others deposit into your bank account directly.

One solid piece of advice for potential affiliate marketing is to seek out companies with successful, long-term products. You generate more affiliate revenue by working with businesses that have a larger variety of products. Fad products might earn you a profit in the short term, but are detrimental in the long run.

In an ideal world, every affiliate website would be a breeze to use, but this is not always the case. Many of them have frustrating layouts. Although a situation like this can be frustrating, a motivated worker won’t stop a badly designed site from making them money. This will drive business and encourage people to buy things from you since it develops trust between you and your affiliate marketing customers.

Any content you produce to further your affiliate marketing program should use positive language throughout. Be sure to encourage people to “do” instead of what not to do. g.

mobile marketing apps imagesTo be an affiliate marketing success, you should keep up with the latest trends in the industry. Make an effort to ensure that you are always on top of trends and developments related to your affiliate program. Current trends in affiliate ad placement should not be overlooked.  A new trend is mobile marketing apps.  There is an app sharing game that you can make money from:  http://www.your-apps-job.com which has a lot of promise.

Make every attempt to show your legitimacy when communicating with your customers. Your affiliate links need to be somewhat subtle. If marketed effectively, customers will think you are just “affiliated” with what you are promoting.

If you use the product you are marketing, it instills an overall sense of trust in the product. Placing reviews and articles about the product online is a great way to let people know how useful you find the product to be. Broadcasting your love for the usefulness of your product in various online forums can also be helpful. Always include a link so you will never miss an opportunity to make a sale for your affiliate marketing product..

It’s not a good idea to overdo the use of banners on your website. Excessive banner ads make your site look trashy, and can turn off potential visitors. You want your site content to be prominent, with banners added here and there.

sommission maze imagesThere are some affiliate programs that will pay 100% commission that are completely legitimate. Many times these programs are over looked because people think they are too good to be true. Take the time and read the small print to find out what they are offering. Several businesses that propose 100% commission, do it so that they compensate you solely according to the straightforward sale and then retain the subscription income for themselves. You can still make money from these offers, so investigate them instead of moving on to the next offer.

A great way to maximize your marketing potential is to utilize an affiliate network. This is a good place for webmasters and reputable advertisers to connect. Good webmasters that only work with networks are deemed reputable. Your reputation is affected by the quality of networks you affiliate with.

Instead of focusing on an underdeveloped niche, pursue products that are popular among a particular following. A common strategy is to stay away from extremely popular products to steer clear of competition when participating in affiliate marketing. The key here is that, profitable niches can make it easier for converting sales than a lesser niche. Popular products will have a larger pool of interested customers, meaning that even taking into account the competition, there will be more sales for you. In order to succeed, you need an original marketing strategy that will differentiate you from your competition.

Share ideas, learn the latest techniques, and find answers to all of your questions by becoming a member of an online community designed especially for affiliate marketers. There are a lot of forums where you can get help.

When deciding which affiliate products you should link to, consider all relevant accessories people might need. Try a water bottle that has a strap so that they can take it with them.

If you take the time to plan your next move and keep these tips in mind, you are going to see the positive outcome that you were hoping for when you decided to get involved. So make a action plan – including these tips – and get to work!